2014 VISUAL IDENTITY
Influence Day is an event entirely dedicated to the Influence Economy. 100 participants, including creators, industry experts, brands, and institutions, gathered for a moment of reflection, discussion, and exchange of perspectives.
The visual identity is inspired by the blending of shapes, images, and colors. These elements interact with each other, positively influencing one another, creating new dimensions, and revealing the endless facets and potential of this industry.
CREDITS:
Designed at ↦ Studio Fond – Creative Directors Dalila Piccoli & Fiorella Carità
The final phase of this project involved the creation of a summary manifesto for the event. An artificial intelligence system collected data, ideas, responses, and viewpoints that emerged throughout the day, which were then summarized and graphically visualized in the form of a report.